Terms and Conditions
Policy Overview
This information is intended for general guidance only and does not represent formal legal counsel. Because every commercial interaction is distinct, these notes may not address every specific statutory obligation. We strongly advise consulting with a professional attorney to ensure your final Terms and Conditions are fully compliant with applicable statutes and consistent with your organizational goals. Professional oversight is vital for customizing these clauses to your specific sector and varied legal environments.
Legal and Regulatory Basis
Terms and Conditions constitute a formal commitment and a legally binding contract between the website operator and all users. This document outlines the standards for digital interaction and defines the professional relationship with your clients. Since operational needs differ across retail, media, and service-based platforms, these rules must be tailored to your specific functional requirements. Establishing transparent policies protects professional standards while reducing liability. As legal codes vary by region, local expertise is required to ensure comprehensive protection.
Key Operational Requirements
Comprehensive service contracts typically include eligibility criteria, financial transactions, and the agency’s right to adjust service delivery. They define warranties, safeguard proprietary assets, and establish account usage policies to maintain a transparent environment.
Generative AI Disclosure: Portions of our writing, concepts, or draft materials may be developed or optimized using generative AI software; however, all final strategic choices and campaign deployments are strictly audited and verified by The98Sanctuary’s professional staff.
Google Ads Disclaimer: The98Sanctuary is an independent marketing consultancy focused on retail growth. Google, Google Ads, and associated logos are trademarks of Google LLC. Our agency operates independently of Google LLC and does not claim official status or partnership unless stated. Service fees are handled separately from direct advertising costs paid to Google. Outcomes, including return on ad spend (ROAS) and revenue scaling, depend on industry trends, budget levels, and market availability.
Performance Disclosure: Success stories, revenue data, and ROI figures showcased on this platform represent specific high-performing outcomes and do not guarantee future success. Digital advertising effectiveness depends on external factors like product demand, site functionality, inventory, and market competition.
Conversion Tracking & Data Attribution: The Agency utilizes tracking scripts, tag management, and analytical tools provided by the Client to refine campaigns. Agency is not responsible for data interruptions, missed conversions, or reduced performance resulting from Client modifications to website code, checkout flows, or privacy settings without providing the Agency forty-eight (48) hours advance written notice.
Inventory and Product Feeds: The Client holds full responsibility for the precision of product data, pricing, shipping settings, and availability. Agency shall not be liable for campaign pauses, ad rejections, or account suspensions caused by inventory errors, price mismatches, or violations of platform policies regarding product information.
Ad Spend Billing and Liability: Client understands that advertising costs are charged directly by Google LLC to the Client’s billing method. Agency fees cover management and optimization services only. Client retains final authority over budget limits. Agency is not liable for costs stemming from automated billing cycles, platform errors, or traffic outside the target demographic, provided the Agency followed the set budget.
Fees and Billing Structure: Client agrees to pay the Agency for management and optimization services based on the chosen model below. All Agency fees are distinct from the advertising costs paid to Google LLC.
[ ] Fixed Monthly Retainer: Client shall pay the Agency a recurring fixed monthly fee of [$Amount], payable at the start of each service period. This covers the specific tasks defined in the Scope of Work.
[ ] Percentage of Spend Model: Client shall pay a management fee of [X]% of the total ad spend recorded in the account during the calendar month, with a minimum monthly floor of [$Amount].
[ ] Performance-Based Model: Client shall pay a base fee of [$Amount] plus an incentive of [X]% of [Defined Metric]. Metrics will be verified via standard analytics platforms and settled monthly.
Data Integrity (Applicable to Spend % and Performance Models): Client agrees not to artificially limit budgets or modify tracking data to reduce professional fees. If campaigns are paused without [X] days notice, the monthly fee will be determined by the average activity of the previous thirty (30) days.
Refund Policy and Performance Disclaimer: The Client acknowledges that digital marketing outcomes are influenced by external market forces and consumer trends.
All Fees Non-Refundable: All payments for setup, ongoing management, or consulting are final. No refunds will be provided for early termination, campaign pauses, or perceived dissatisfaction with results.
No Performance Guarantees: Agency applies professional standards to improve ROI and conversions. However, the Agency offers no absolute warranties regarding specific financial outcomes or click volume.
Third-Party Costs: Agency will not issue credits for spend billed by Google LLC. The Client maintains control over its budget and assumes all financial risks related to platform costs.
Term and Termination: This Agreement begins on the Effective Date and remains active on a month-to-month basis. Either party may end this Agreement with a minimum of thirty (30) days written notice.
Notice Period Payment: Client is responsible for the standard monthly fee during the 30-day notice period to ensure continuous account management.
Offboarding: Agency will manage campaigns until the final service date. Upon conclusion, Agency will remove its access, leaving all data and account structures as the property of the Client.
Termination for Cause: Agency may terminate service immediately if the Client fails to settle invoices, violates platform terms leading to a ban, or engages in unprofessional conduct toward Agency personnel.
Limitation of Liability: To the extent allowed by law, the Agency and its staff shall not be liable for indirect, incidental, or consequential damages, including loss of profits, data, or site downtime. The Agency’s total liability shall not exceed the fees paid by the Client during the three (3) months prior to the claim.
Dispute Resolution: This Agreement is governed by the laws of [Your State/Country]. In the event of a dispute, the parties will first seek a resolution through direct discussions. If unresolved within thirty (30) days, the matter will proceed to mandatory mediation in Tampa, Florida, with costs split equally. Any subsequent legal filings must occur in the courts of Tampa, Florida.